Understanding Anti-Inflammatory Rescue Transcript
Text on screen: UNDERSTANDING ANTI-INFLAMMATORY RESCUE (AIR)
Graphic on screen: Airway cross-section appears on screen. The cross-section animates to show smooth muscle tightening.
Text on screen: (labels) AIRWAY INFLAMMATION, SMOOTH MUSCLE TIGHTENING
Voiceover: Asthma is a heterogeneous disease. Airway inflammation and bronchoconstriction are key features of asthma...
Graphic on screen: The airway cross-section moves to the upper-right corner of screen. Heading appears with four icons; each icon animates in sync with the voiceover.
Text on screen: ASTHMA SYMPTOMS
(labels) Wheezing, Chest tightness, Coughing, Shortness of breath
Voiceover: ...that are central to driving asthma symptoms such as wheezing, chest tightness, coughing, and shortness of breath.
Graphic on screen: Graph builds from left to right; red INFLAMMATION line animates, followed by blue SYMPTOMS line.
Text on screen: (axis labels) INFLAMMATION, SYMPTOMS, TIME
(disclaimer) Hypothetical illustration of asthma.
Voiceover: Due to the unpredictable nature of asthma, inflammation and symptoms can vary over time and in intensity.
Graphic on screen: Headline builds on screen. Horizontal dotted arrow animates left to right across the graph to point to an ICS inhaler.
Text on screen: MAINTENANCE THERAPY MAY NOT ALWAYS BE ENOUGH
Baseline inflammation: Maintenance therapy addresses baseline inflammation but may not always be enough
(axis labels) INFLAMMATION, SYMPTOMS, TIME
(disclaimer) Hypothetical illustration of asthma.
(footnote) ICS, inhaled corticosteroid.
Voiceover: While daily maintenance therapy helps address baseline inflammation, it may not always be enough.
Graphic on screen: Graph remains on screen; headline appears, and trigger icons populate above graph.
Text on screen: ASTHMA TRIGGERS
(axis labels) INFLAMMATION, SYMPTOMS, TIME
(disclaimer) Hypothetical illustration of asthma.
Voiceover: The variability in inflammation and symptoms can occur when patients are exposed to triggers such as weather, pollen, pet dander, or respiratory viruses.
Graphic on screen: SABA inhalers appear above or next to peaks within the graph.
Text on screen: (labels) SABA
(axis labels) INFLAMMATION, SYMPTOMS, TIME
(disclaimer) Hypothetical illustration of asthma.
(footnote) SABA, short-acting β2-agonist.
Voiceover: Inflammation is central to driving asthma symptoms. In response, patients often reach for their rescue inhalers for relief.
Graphic on screen: Headline appears. The blue SYMPTOMS line goes down while the red INFLAMMATION area pulses and stays the same size.
Text on screen: SABA-ONLY RESCUE TREATS BRONCHOCONSTRICTION BUT DOESN’T ADDRESS INFLAMMATION
(labels) SABA
(axis labels) INFLAMMATION, SYMPTOMS, TIME
(disclaimer) Hypothetical illustration of asthma.
(footnote) SABA, short-acting β2-agonist.
Voiceover: SABA-only rescue treats bronchoconstriction but does not address inflammation—leaving patients vulnerable to rises in inflammation that can lead to worsening symptoms.
Graphic on screen: As graph fades out, blue dots animate in to form blue background. Red box appears and message animates in.
Text on screen: GINA 2025 SUPPORTS AN ANTI-INFLAMMATORY RESCUE APPROACH ACROSS ALL ASTHMA SEVERITIES
(footnote) GINA, Global Initiative for Asthma.
Voiceover: GINA 2025 supports an anti-inflammatory rescue approach across all asthma severities.
Graphic on screen: Closing message and QR code appear on screen.
Text on screen: PATIENTS MAY BE ABLE TO INTERRUPT A RISE IN INFLAMMATION AND PREVENT AN EXACERBATION
SCAN TO BETTER UNDERSTAND ANTI-INFLAMMATORY RESCUE (AIR)
Voiceover: By using anti-inflammatory rescue, or AIR, patients may be able to interrupt a rise in inflammation and prevent an exacerbation.
Graphic on screen: Closing frame with AIRSUPRA logo, AstraZeneca logo, and references appears on screen.
REFERENCES:
1. Global Initiative for Asthma. Global Strategy for Asthma Management and Prevention, 2025. Accessed May 6, 2025. www.ginasthma.org
2. Larsson K, Kankaanranta H, Janson C, et al. Bringing asthma care into the twenty-first century. NPJ Prim Care Respir Med. 2020;30(1):25. doi:10.1038/s41533-020-0182-2
3. National Asthma Education and Prevention Program. Expert Panel Report 3 (EPR-3): guidelines for the diagnosis and management of asthma—summary report 2007. J Allergy Clin Immunol. 2007;120(suppl 5):S94-S138. doi:10.1016/j.jaci.2007.09.043
4. Lanz M, Pollack M, Gilbert I, Gandhi H, Tkacz J, Lugogo N. Asthmatic patients are at risk for exacerbations irrespective of control, maintenance adherence, or disease severity. Poster presented at: American College of Allergy, Asthma and Immunology Annual Scientific Meeting; November 10-14, 2022; Louisville, KY.
5. American Lung Association. Reduce asthma triggers. Last updated October 23, 2024. Accessed May 6, 2025. https://www.lung.org/lung-health-diseases/lung-disease-lookup/asthma/managing-asthma/reduce-asthma-triggers
6. Gillissen A, Paparoupa M. Inflammation and infections in asthma. Clin Respir J. 2015;9(3):257-269. doi:10.1111/crj.12135
7. Partridge MR, van der Molen T, Myrseth SE, Busse WW. Attitudes and actions of asthma patients on regular maintenance therapy: the INSPIRE study. BMC Pulm Med. 2006;6:13. doi:10.1186/1471-2466-6-13
8. George M, Balantac Z, Gillette C, et al. Suboptimal control of asthma among diverse patients: a US mixed methods focus group study. J Asthma Allergy. 2022;15:1511-1526. doi:10.2147/JAA.S377760
9. Kaplan A, Mitchell PD, Cave AJ, Gagnon R, Foran V, Ellis AK. Effective asthma management: is it time to let the AIR out of SABA? J Clin Med. 2020;9(4):921. doi:10.3390/jcm904091
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